The restaurant industry has clearly seen a high demand for digital menu boards in the past couple of years. Digital communication has been a very important need and will eventually become a necessity in the coming years.
If you own a restaurant or a dining space and still do not own a digital menu board, we are sure it must be in your mind these days. They help you influence the ordering behaviours of your customers, aid in grabbing more repeat customers and increased sales margins.
Menu screens play content that is assigned to it from a menu board software and media player that manages it.
You can use images, videos, in-built menu templates, weather feeds, news feeds and much more to keep customers hooked to your TVs.
While there are many features that a digital menu board should have, we bring you these four most important ones that we as DotSignage have. With these features, surely amp up the dining experience at your restaurant.
1. A user-friendly scheduling feature
As a restaurant, you would surely want to display different menus during different times of the day. During festival seasons, a different menu will need to be displayed everyday.
You or your staff will surely not be present in person to change the menu manually. It seems to be a manual task and definitely not worth the time.
A menu board software that can help you create a schedule both for your regular menus as well as event based menus that are specific to certain days of the year will do the trick.
Make sure to have this feature in your digital menu board software.
2. A seamless Template Editor
Again, it would be nice to have a digital menu board template editor using which you can either create new templates or use existing templates. There are many named softwares that provide amazing templates that you can directly pick up, tweak with your menu items and prices.
Just having a template editor would not be the only thing needed. Make sure the editor is easy to use, by you and the restaurant staff as well.
If the editor is complicated to use, it would lose the purpose of saving you time in case of emergencies.
3. Cloud-based and Robust
The menu board software that you go for should be cloud-based, simple! The cloud based system will help you manage all the updates remotely, make updates anytime you need.
There are so many instances where you need to update the prices in case of emergencies, remove items out of stock or add new items.
In such situations, if you have a cloud-based solution, any of these updates can be easily managed.
4. Integration with other most used third party apps
Along with displaying your menu boards, make sure you have several apps integrated with your system. These apps could be such that they can be used by the restaurant owners easily.
Some such apps could be google slides, order status and several named news feed apps that are used widely in your local area.
These apps could be used to display interesting content apart from your menu boards. Having relevant news feeds can affect the attraction level to your menu board screens to a lot of extent.
Take care of these 4 features and you will ease out a lot of things from your end. There are many softwares out there which provide a lot of other features but this often confuses the end customer. Your restaurant specific needs are well taken care of with the ones we have picked today.
DotSignage as a menu board solution is simple, user-friendly and easy on pockets and available for you to get started within minutes.
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Dot Signage is a cloud-based digital signage software to display multimedia content across remotely placed screens.