Keeping your digital screens fresh and relevant shouldn’t feel like a weekly chore.
Many businesses need to update their content on a regular schedule, weekly promotions, rotating menus, recurring announcements, or seasonal messages. Manually changing content each week can be time consuming and easy to forget.
That’s exactly where the Event Based Scheduler of DotSignage comes in.
With this feature, you can set up your content once, define when it should change, and let the system automatically update your screens every week, without any manual work.
Let’s walk through what Event Based Scheduler is, how it works, and how you can use it to fully automate your weekly screen content.
What is an Event Based Scheduler?
Event Based Scheduler lets you schedule content based on specific dates or date intervals allowing you to plan your monthly or quarterly content on the TV screens.
Instead of assigning content to your TV every time you want something to change, you:
- Create your content
- Create an event-based schedule
- Assign that schedule to your TV once
After that, your content will update automatically according to the rules you set.
Think of it as a set-it-and-forget-it automation tool for your screens.
Setting Up Your First Event Based Scheduler
Let’s walk through how to automate weekly content changes on your screens.
Step 1: Create Your Content
Start by preparing all the content you want to display.
This could include:
- Promotional materials
- Announcements
- Menu boards
- Any other visual content for your digital signage
Make sure each piece of content is ready to go before you begin scheduling. You can create your content day-wise, time-wise or week-wise.
Creating a playlist is mandatory to use the Schedule feature. Refer this video on how to create a playlist:
Step 2: Set Up Your Event Based Schedule
This is where automation happens.
When creating your Event Based Scheduler, you’ll define when and how your content should change.
For weekly updates, you’ll specify which content plays during which week.
You can set parameters like:
- End date (select end date first)
- Start date
- Specific days of the week
- Time ranges for when specific content should be active
Step 3: Assign the Schedule to Your TV
Once your schedule is configured, assign it to the specific display or group of displays.
This is a one-time assignment.
This schedule will have the list of all the event-based schedulers that you have created per week in the Schedule section.
You’re not assigning content to the TV. You’re assigning the entire automated schedule.
The TV will then follow the schedule’s instructions on its own.
Step 4: Let It Run Automatically
Here’s where Event Based Scheduler truly shines.
After that initial setup, you’re done.
Every week, your content changes according to the schedule you created:
- Week one shows content A
- Week two shows content B
- Week three shows content C
- And so on
The system handles all of this in the background. No need to log in, check settings, or manually push updates.
The Power of Multiple Schedulers
DotSignage doesn’t limit you to just one Event Based Scheduler.
You can create as many schedulers as you need. This handles different automation requirements across your organization.
Examples of Multiple Schedulers
- Scheduler 1: Managing weekly promotional content in retail stores
- Scheduler 2: Handling daily specials in your restaurant
- Scheduler 3: Controlling corporate announcements in office lobbies
Each scheduler operates independently on each display it is assigned to. Each manages its assigned displays according to its own rules and timeline.
This flexibility means you can automate different types of content for different purposes. All running simultaneously without conflict. Just make sure two different schedulers as not assigned to the same tv when they have same time slots for the display of the content.
Each display can follow its assigned scheduler. You maintain complete control over what plays where and when.
Key Benefits of Event Based Scheduler
Time Saving
Set it up once and forget about it. No more weekly logins to manually update content.
Consistency
Your content changes happen exactly when they’re supposed to. Every time, without human errors or delays.
Scalability
Whether you have two screens or two hundred, the same scheduling approach works. Create the schedule once and assign it to as many displays as needed.
Flexibility
Need different content schedules for different locations or purposes? Create multiple schedulers to handle each scenario independently.
Reliability
Automated schedules eliminate the risk of forgetting to update content. No more mistakes during manual updates.
Real-World Applications
Retail Chains
Consider a retail chain that runs weekly promotions.
Instead of having someone update each store’s displays every Sunday night, they create one Event Based Scheduler. Load it with 52 weeks of promotional content.
Assign it to all store displays once. The entire years’ worth of promotions plays automatically.
Corporate Campuses
Imagine a corporate campus with multiple buildings. Each needs different weekly announcements.
Create separate schedulers for:
- HR announcements
- Cafeteria menus
- Event calendars
- Building-specific information
Each runs independently. All displays remain current without ongoing manual management.
Digital Menu Boards
This represents one of the most powerful applications of Event Based Scheduler.
Quick service restaurants, cafes, and food courts can automate their entire menu display strategy.
Dayparting Example:
- Breakfast menus from 6 AM to 11 AM
- Lunch menus from 11 AM to 4 PM
- Dinner menus from 4 PM to closing
All automatically, every single day. If the menus change every week, event-based schedulers can be used.
Event Based Menu Automation:
- Weekly chef specials
- Seasonal menu items that change monthly
- Limited-time offers that run for specific weeks
Pizza Chain Example:
A pizza chain could automate:
- “Taco Tuesday” promotions
- “Wine Down Wednesday” specials
- Weekend family meal deals
All through different schedulers working in harmony.
The menu boards update themselves without any staff intervention. Customers always see the right items at the right time.
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About Smit
Smit Nebhwani, a tech entrepreneur with over a decade of experience, specializes in building successful SaaS products. An authority in digital signage, he shares valuable industry insights through his content. In his free time, he enjoys music, traveling, and family time.
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